Affordable Ways to Earn Backlinks Through Content Management

Link building remains to be significant because aside from being one of Google’s top three ranking factors in Search Engine Optimization, it is also crucial to building the credibility of your brand and it is an essential part of a PR strategy. People are more likely to buy products and services from familiar brands, which is why mentions from reliable and established online news resources can help your brand gain people’s trust.

Even though link building is tough since you need to conform to Google’s guidelines, you should know that there are link building strategies that are more affordable to implement. Link building strategies based on content management principles will not only help you get backlinks since it can also increase the possibility of social shares with referral traffic.

Here are some content management strategies that will make you earn those links:

Interviews

Interviews with the right people enable you to share fresh ideas that can help in gaining new audiences and expanding your connections. Conducting interviews with experts and influencers is a great strategy for brand publishers. Highly informative interviews have higher chances of being shared online that’s why you should have a thorough preparation to maximize its outcome.

Prepare sets of questions ahead to avoid wasting time during the interview and to make sure that you ask the right questions. The secret to an informative interview is curating questions tailored around the expertise, recent works, posts, or research of the expert. This way, you can show the expert that you are genuinely interested in what they say which will increase their response rate.

To make sure that you get backlinks, look for someone who includes the list of works they have contributed to in their portfolio when choosing an expert to interview. Some experts have a section for this on their website.

Feedbacks

Link building can also be carried out through posting feedbacks. Every company values their customer’s feedback which is why most of their website has a dedicated section for people to voice out their experiences and questions. Your primary goal in this strategy is to get your feedback posted on their website so you can get a backlink. Chances of getting your comment published are higher when you reach out to newly established brands.

In writing your feedback, make sure to share your overall experience and how the product has improved your way of living. Be careful not to overpraise to make your statement more credible.

Lost Links

Keeping track of your competitor’s lost links can also help you in link building. Lost links are links that no longer exists after being deleted by a webmaster. Monitoring lost links gives you an opportunity of earning a link from that brand. Once you have found the lost links, all you need to do is to produce content that is relevant to that brand. Although this method requires a lot of effort, the returns of earning links from brand mentions will be worth it.

White Label Link Building

Link building requires a lot of work and expertise for it to be effective. If you would like to consider adding this to your list of services, it will be wise to utilize white label link building. In white label link building, you are guaranteed to provide expert link building without the need of studying the technicalities. Link building is hard work so it will be best to leave this to the experts so you can focus on the things that you are good at.

The importance of content creation and link building in PR is undeniable. To get the best results, do not hesitate to have a partnership with experts in the field. Remember that in today’s age, it is important not just to work hard, but to work smart. For more information, visit: http://seovendor.co/tag/white-label-link-building/

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