Lawn Care SEO Marketing
Ranking on Google
is mandatory
Landscaping and Lawn Care is a tough business. Getting new customers is something almost every lawn care provider struggles with. Lucky for you, there’s a way to get virtually unlimited customer inquiries. Let’s explore…
The Perfect Lawn Care SEO Strategy
Full Site Audit
A complete site audit will enable you to address any issues and correct any formatting problems
Authority Link Building
Write content and get in published in places like Huff Post, Engadget, and Tech Crunch – this isn’t easy
Hyper Local Relevance
List your business in every single local and industry directory you can find – not the spammy ones
Lead Generation
Leverage guerrilla tactics to generate large amounts of phone calls and lawn care leads
Complete Content Audit
Edit and re-write your content to target valuable local keywords
Analytics
Create a custom dashboard to manage your analytics and search rankings
Powerful Marketing Solutions For Your Landscape Business
Our Lawn Care SEO Services are designed to place your website at the top of the local search results. We are guaranteed to drive large amounts of phone calls and customer contact! Email us today and let’s talk about your business
Common Lawn Care SEO Mistakes
Hiring someone who claims they do SEO, only because their pricing is low.
- SEO is all about return on investment (ROI). If you give me $500 per month, I need to be able to give you back more. Budget SEO companies who offer $50 or even $100 per month SEO plans aren’t going to get you any ROI
Thinking all Lawn Care SEO agencies are equal, have the exact same strategy, or can deliver the same results.
- The fact is that not all agencies have the inside knowledge or fundamental understanding of the landscaping business. This prevents them providing positive ROI.
Assuming you, a relative (cousin, brother in law, etc.), or any firm that has designed a website once or twice is automatically qualified to do your search engine optimization and be successful with it.
- We see this all too often. Saying things like: “My cousin built a website once and they’re doing my SEO” is essentially saying “I don’t care about growing my business so I’m going let someone with limited understanding of search algorithms experience on website.” If you’re serious about getting more customers, hire a company who knows what they’re doing and will get you results.
Not thinking big enough when it comes to targeting certain cities or areas.
- There’s a lot of opportunity for lawn care businesses to target suburbs of major cities. There’s less competition and you can get a quicker ROI. Don’t limit yourself to only targeting one city with your SEO campaigns.
Get More Lawn Care Customers With Organic SEO
If you have ever thought about doing lawn care seo or lawn care marketing, we should talk. Our organic SEO campaigns are affordable and perfect for landscape companies who need to get customers fast.
4 Lawn Care SEO Tips
Here are five quick and easy things that you can do all by yourself to improve your search rankings. These do not require a lot of technical knowledge and can often improve your rankings almost instantly.
Optimize Page Titles
Page title tags are important for SEO because they tell search engines what your page is about. Every page on your website should have it’s own unique title tag, not longer than 55 characters. When writing your title tags be sure to use the keywords you want to rank for. If you are a lawn care company in Denver, CO – you probably want to include the words “lawn care” and “Denver” in the page title. Example: “Lawn Care Denver CO – Call Today for Landscape Service”
Google My Business Listing
Google’s local business listing directory, Google My Business, is the most powerful local citation available. Listing your business with Google My Business is essential if you want to rank for competitive local search terms. If you’re brand new lawn care business, Google My Business should be the first thing that you do. Don’t forget to keep your Name, Address, and Phone Number consistent across all of your local directory listings. This helps Google tie everything together when it comes to your business.
Optimize Your Images
Lawn care and landscape service is a visual business. You’ll want to showcase photos of your work on your website so potential customers can see how great you are. There are three tasks that need to be regarding images. First, update the image file name to something descriptive and add your city name. Second, update the image title and add keywords and a location. Lastly, add a description to the Alt-text of the image. Doing these things will provide local relevancy to your images.
Target Local Keywords
Chosing the right keywords to target can be tough but keyword selection is extremely important. In most cases your main keyword will be something like “lawn care your city” but you’ll want to target others as well. For example, you’ll want your home page to target the main keyword and then you can build some supporting pages for others. An example of a supporting page would be “aeration your city.” You can also target suburbs surrounding your main city with additonal pages.
Want to Get More Customers Fast?
Our specialized lawn care SEO and marketing can start to grow your business almost instantly. If you’re thinking about growing your lawn care business please give us a call or send a message using the form on the right.