The world around us is changing at a fast pace, and it is essential for businesses to keep up with the latest trends to stay ahead of their competitors. The exponential growth of mobile devices is one of the most significant changes that have taken place in recent years. In the US alone, mobile traffic...
When it comes to marketing your business, you want to use every tool at your disposal. In today’s world, that means using mobile marketing techniques. Mobile marketing is a great way to connect with customers and can be very effective in reaching a large audience. But how do you choose a mobile marketing company for...
Did you know that podcasts are a great marketing tool? Many businesses are using Podcasts to increase customer engagement and drive more sales. If you’re not familiar with Podcasting, it’s simply the act of creating audio content that is published online. It can be a great way to connect with your customers and build relationships....
The marketing agency churn rate is a hot topic in the industry these days. Many agencies are struggling to keep their clients, and many clients are looking for ways to reduce the amount of turnover they experience. So what is the marketing agency churn rate, and why should you care? Today, we will discuss the...
No business can survive without customers. It’s the lifeblood of any company, small or large. And yet, too often, businesses focus on acquiring new customers rather than improving relationships with those they already have. This is a huge mistake, as it can be much more costly and time-consuming to attract new customers than to keep...
Tesla and SpaceX CEO Elon Musk acquired a 9.3% stake in Twitter.Inc to become the platform’s biggest shareholder. He has been hinting at shaking down the social media industry for over a week. Here’s how Elon Musk announced the news of him taking over Twitter: Image ref: https://twitter.com/elonmusk/status/1511011921495011328?cxt=HHwWgMC5gcjVmPgpAAAA Musk has been creating buzz around free speech on...
Lead management is the process of tracking, nurturing, and converting leads into customers. It’s an important part of any sales and marketing strategy, as it helps businesses to focus their resources on the most promising prospects, while also ensuring that no opportunities are missed. While many lead management CRM software solutions are available on the...
SEO lead generation can be a bit of a mystery for business owners who are just starting out. It’s hard to know where to begin, and even once you figure it out, it is not easy to maintain consistent success. We will walk you through the process of generating quality leads that close. We’ll start...
Email marketing is a form of marketing that many companies have settled for, and it seems to be more convenient as well. It all starts by sending a single email to your prospect, hoping to get a response from them, or you might be having a hot opportunity that’s turning cold. The main reason that...
The success of any marketing campaign includes the process of converting your leads into prospects and your prospects into loyal customers. One effective way of following-up with your prospects after the initial encounter is through the use of emails. However, sending emails is not without its challenges. The truth is, you don’t want your emails...
