The SEO industry is growing day by day, and with that, the competition in the market is also increasing. The importance of online visibility and organic traffic is now understood by all businesses, whether they are small or big. This has given a major boost to white-label SEO companies.
According to a recent study, the SEO industry is expected to grow to $79 billion by 2020.
With the increasing demand for SEO services, there has been a rise in the number of digital marketing agencies which can provide these services. However, most of these agencies are not equipped with the in-house team and expertise required to deliver quality SEO results. This is where white-label SEO companies come in.
White-label SEO companies provide ready-made SEO packages to agencies that can be resold under their brand name. These companies have a team of experts who can handle all the technical aspects of SEO and deliver quality results.
So, if you are an agency which is looking to start offering SEO services or expand your existing digital marketing services, partnering with a white-label SEO company is a great option.
Now, the question is – how do you choose the right white-label SEO company? Here’s a comparison of two of the most popular options in the market – SEO Reseller and SEO Vendor. Let’s take a quick overview of both before comparing them side-by-side.
SEO Reseller
Founded in 2006, SEO Reseller is a white-label SEO company which provides quality SEO services to agencies worldwide. The company has a team of experts who can handle all aspects of SEO and deliver results that meet the highest industry standards.
SEO Reseller offers a wide range of SEO services including on-page optimization, off-page optimization, link building, and content marketing. The company also offers a range of other digital marketing services such as social media marketing, PPC, and email marketing.
SEO Vendor
Founded in 2002, SEO Vendor is an award-winning white-label SEO company that too provides SEO services to digital marketing agencies worldwide. The services offered by them are similar to that of SEO Reseller.
However, what sets SEO Vendor apart is their Patented CORE AI technology. This technology uses artificial intelligence to deliver better and more accurate results. The company is heavily invested in research and development to ensure they are always ahead of the curve.
Now let’s take a look at how these two white-label SEO companies compare to each other.
SEO Reseller vs. SEO Vendor
Since the services offered by these companies are similar, we will focus on the key areas that can help you decide which option is the best option for your agency.
Client Reviews on Trustpilot
Where most of the white-label SEO agencies have received reviews on this popular rating site, SEO Reseller seems to have none. This raises questions about the quality of services provided by them. There could be a possibility that the company doesn’t pay much attention to their client’s feedback. But then again, this is just speculation, and we cannot be sure about it.
Here’s how the company appears on Trustpilot:
On the other hand, SEO Vendor has received excellent reviews on Trustpilot with a rating of 4.3 out of 5 stars. Out of the 9 reviews, 100% rated the company as “excellent.” This shows that the company is focused on delivering quality services and takes its client’s feedback seriously.
Here’s how SEO Vendor appears on Trustpilot:
It is understandable that you would want to partner with a company that has a good reputation in the market. And one way to find that is by looking at their reviews on popular rating sites.
Based on the above, it is clear that SEO Vendor is a better option compared to SEO Reseller.
Employee Reviews on Glass Door
SEO Reseller has a good reputation on this popular employee rating site with a rating of 3.2 out of 5 stars. Out of the 5 reviews, 73% rated the company as a “great place to work”.
In spite of overall good ratings, the company seems to have a hard time providing a good work/life balance and compensation to its employees.
Here’s how SEO Reseller appears on Glass Door:
Whereas SEO Vendor has a rating of 5 out of 5 stars on Glass Door. Out of the total 5 reviews, 100% rated the company as a “good place to work” and would recommend it to a friend.
The company has been able to create a good work environment for its employees and provides good compensation.
Here’s how SEO Vendor appears on Glass Door:
Employee satisfaction is very important for any company. A happy employee means satisfied clients. Therefore, it is evident that SEO Vendor is a better choice than SEO Reseller.
Industry Experience
Industry experience is an important factor to consider while choosing a white-label SEO company. A company with more experience is likely to better understand the industry and provide better services.
SEO Reseller was founded in 2006 and has been in the industry for 15 years. The company has a team of experienced professionals who have helped them build a good reputation in the industry.
On the other hand, SEO Vendor was founded in 2002 and has been in the industry for almost 2 decades. The company has a team of highly experienced professionals who have helped them build a strong reputation in the industry.
Based on the above, it is evident that SEO Vendor is a better choice than SEO Reseller. The company has more experience and a team of highly experienced professionals.
SEO Packages
SEO Reseller offers 3 types of SEO packages – Plus, Premium, and Prime. The starter package is priced at $899/mo and the prime package is priced at $1499/mo. The company also offers customized packages.
When you look at these packages you find some critical information missing like the number of keywords, links and social signals, the number of content writing etc. This makes it difficult to compare the packages offered by SEO Reseller with other companies. Moreover, if anyone wants to know more about these missing pieces, they will have to request a quote from the company first. It sometimes gets hectic for clients to wait for the information they need to make an informed decision.
On the other hand, SEO Vendor offers 4 types of SEO packages- Starter, Standard, Advanced and Pro. The packages are also divided into 2 segments: retail and agency. Agency packages start from $260/mo to $560/mo.
You will also find that these packages provide all the information missing in SEO Reseller’s packages. This makes it easier for clients to compare the packages and make an informed decision.
Moreover, comparing the packages offered by both companies, you will find that SEO Vendor has more to offer at a lower price.
What Makes SEO Vendor Standout?
We have already seen the basic differences between SEO Vendor and SEO Reseller that should be helpful for you in making a decision. But if you are still not convinced, then here are some other factors that make SEO Vendor stand out from the rest:
1. Patented CORE AI Technology
With SEO Vendor, you get access to the only AI available in the SEO space. SEO Vendor’s patent-pending CORE AI technology allows them to analyze your websites more effectively. It combines extensive data and AI to proactively examine your SEO strategies, giving you more control over your marketing campaigns. The AI can also detect any changes in the search algorithms and suggest the necessary changes to your website to ensure that you are not penalized.
2. SEO Lever Control
This is another feature that makes SEO Vendor stand out from the rest. Imagine giving your clients the power to control the aggressiveness of their SEO strategy. SEO lever control allows you to do just that. You can set up 5 keyword categories and control their focus level independently. This way, your clients can have complete control over their SEO strategy.
3. Marketing Engine
This powerful tool allows you to find new leads and opportunities for your business. It uses your own Google search. With this free and powerful tool, you can find businesses in any industry worldwide just by putting in your keyword and the target location. The marketing engine is a great way to expand your business.
SEO Vendor offers many features that are not available with SEO Reseller. The company has been in the industry for almost 2 decades and has a highly experienced professional team. They offer affordable packages with all the information you need to make an informed decision.
If you are looking for an SEO company that can provide you with the best results then SEO Vendor is the right choice for you.
